yugo.logo is a research project initiated in 2019. by Belgrade based graphic designer Ognjen Ranković aka oran.design.

The basic starting point of the project lies in the fact that most of these graphic symbols, created more than half a century ago, are considered extremely high quality solutions and up to modern standards. Their influence on today’s (local) design, but also on the establishment of collective aesthetic criteria, is by no means negligible, which makes the topic of the whole research – albeit seemingly archaic – very up-to-date.

After the break-up of Yugoslavia* most of the archives and industrial heritage was lost, left in despair, destroyed or forgotten… yugo.logo aims to collect and save as many symbols and other design work “made in Yugoslavia”.

Special thanks to Sanja Rotter, Antonio Karača, Koraljka Vlajo, Irma Puškarević, Iko Ilievski, Zoran Cardula and Christophe De Pelsemaker for their contributions to the archive.
This website archive wouldn’t be possible without the help of Risto Džodžo and Nemanja Velagić.
Huge love to everyone else who provided the missing or additional info!

*Yugoslavia (1918-1992) = Bosnia & Herzegovina, Croatia, Macedonia, Montenegro, Serbia, Slovenia – population cca 20mil.

Have some of the missing info or just want to say hi?
Reach out to yugo.logo@outlook.com !

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